Washburn announces name, image and likeness policy

WU Sports
Gene Cassell

TOPEKA – Washburn University has approved guidance that will allow student-athletes to earn compensation for the use of their name, image and likeness beginning July 16, 2021.

The NIL will create opportunities for student-athletes and the policy outlines regulations that will allow student-athletes to remain eligible competing for Washburn.

“We are excited to enter into the NIL era, and know that this is just the first step in what will be an ever-changing landscape,” said Brittany Lauritsen, Assistant Athletic Director for Compliance/SWA. “We have constructed a policy that we believe provides the most opportunities to our student-athletes to capitalize on their NIL, while also allowing room to evolve and adapt as potential state and federal legislation continue to progress.”

Policies and guidelines for Ichabod student-athletes to participate in NIL activities are located at wusports.com/nil. Guidelines for agents are found at wusports.com/agents.

“This is a good thing for our student-athletes and provides opportunities for them to use their name, image and likeness to capitalize on their brand,” said Loren Ferré, Washburn Athletic Director. “As a department, we will do everything we can to help our student athletes with any questions they might have and be there to guide them through this process.”

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